MIAMI - January e-newsletter

2013-12-18

HAPPY NEW YEAR FROM THE GREATER MIAMI CONVENTION & VISITORS BUREAU

MEDIA RELATIONS TEAM!

THE GREATER MIAMI CONVENTION & VISITORS BUREAU LAUNCHES FIRST EVER

MIAMI CRUISE MONTH

This January, the Greater Miami Convention & Visitors Bureau inaugurates its first ever

Miami Cruise Month, providing enticing offers to book cruises departing from PortMiami.

The program aims to provide special incentives to patrons booking a cruise with

itineraries leaving out of PortMiami. The program will offer pre- and post-cruise hotel

packages, attraction offers, and heritage neighborhood tours. Miami Cruise Month

encourages consumers to plan-ahead and book a cruise on a participating cruise line. Up

to date, cruise lines with special offers and incentives for consumers booking cruises in

January include: Carnival Cruise Lines, Celebrity Cruises, MSC, Norwegian Cruise Line,

Oceania Cruises, Regent Seven Seas Cruises, and Royal Caribbean International. For more

information, visit www.MiamiCruiseMonth.com.

EXCLUSIVE MIAMI SUN CARE PRODUCT TO LAUNCH

Miami Beach has officially become a brand name! The city of Miami Beach has

partnered with Destination Brands International, LLC to bring us the official and

exclusive sun care product line of Miami Beach. The deal will allow Miami Beach

to lend its name to an official sunscreen line, complete with a Miami Beach

fragrance. The products will combine unique elements of the sea with the sun

protecting properties that ensure skin is protected, hydrated, nourished, and

looking good. Miami Beach sun care products include the sunscreen gel, lotion,

spray, and bronzer. The products aim to strengthen the Miami Beach brand and

continue to build and reinforce it. In an effort to keep Miami Beach beautiful, a

portion of all proceeds will go towards local beach cleanup efforts. Product line is

expected to be available in 2014 at several locations in Miami including local

drug stores and beauty supplies.

CNN NAMES THE BETSEY- SOUTH BEACH ONE OF THE WORLDS GREAT LITERARY

HOTELS

The Betsey- South Beach has been chosen by CNN as the only Miami literary arts -

hotel and singular hotel in the southeastern U.S. Since opening, The Betsy-South

Beach has featured culture, arts, and the written word as the centerpiece of its

brand with forging a new path in the luxury hotel space that salutes “things that

matter.” This unusual hospitality platform promoting philanthropy, arts, culture

and education (PACE), with museum-like programming and arts accessibility for

all, offers events that are free and open to the public year-round. With a coveted

Knight Foundation Challenge Grant, the boutique property opened a Writer’s

Room in 2012. The New York studio-style guestroom has welcomed over 100

visiting writers to date. Each Betsy guestroom includes a curated library of 20-30

books for guests to enjoy, and places an eco-friendly bookmark with poetry,

rather than chocolate, on guests’ pillows at night. Writing journals are often

presented as a special guest amenity. For more information on the hotel and it’s

unique programming visit, www.TheBetsyHotel.com

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